Despite growing interest in African markets, deal fragmentation, trust deficits, and misaligned
expectations often prevent capital from translating into outcomes. The Deal Room responds to
this challenge by convening founders, MSMEs, investors, corporates, and strategic partners in
structured, outcome-driven conversations.
Sessions focus on investment readiness, deal structuring, partnership negotiations, and
commercial pathways—moving discussions from interest to commitment, and from ideas to
signed agreements and deployed capital.

Focus: Capital deployment, partnerships, and commercial outcomes
● Investment Readiness: What Founders Must Fix Before Pitching
● Understanding Investor Expectations in African Markets
● Structuring Deals: Equity, Debt, Partnerships, and Strategic Capital
● Corporate–Startup Partnerships: How to Make Them Work
● Due Diligence Clinics: What Gets Deals Killed
● Term Sheets Explained: Rights, Risks, and Red Lines
● Scaling Beyond Pilot Projects: Commercialisation Pathways
● Closing Conversations: From Interest to Commitment